Ali Safari
Volume 1, Issue 2 , June 2018, , Pages 7-30
Abstract
The translation of advertisements is not like any kind of translation which is done across languages; rather it is done in the mind automatically, to convey meaning that advertisers want to be extracted; therefore, it is usual for companies and businesses to select special elements. Illustrations can ...
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The translation of advertisements is not like any kind of translation which is done across languages; rather it is done in the mind automatically, to convey meaning that advertisers want to be extracted; therefore, it is usual for companies and businesses to select special elements. Illustrations can provide audiences with a sense of personal identity and an awareness of cultural heritage. The present study aims to investigate pictures accompanying advertisements as an intersemiotic translation. This study takes pieces of advertising texts as well as the pictures accompanying them to show the translational relationships. Then, the study attempts to reveal the importance of pictures and the role they may play in conveying meaning. Within the first step, advertising texts containing both linguistic and visual elements were collected. Then they were studied based on the interrelationship between texts and images; an attempt was made to identify different ways in which illustrations are employed by text producers to translate linguistic elements. The corpus included the advertising texts which are collected from a wide variety of sources including internet, shops and newspapers. When all samples were studied and strategies were identified, the number and percentage of each strategy was counted and the results were presented in tables. The data analysis revealed that illustrations play an important role in translating the textual elements.
Mahmood Safari
Volume 1, Issue 2 , June 2018, , Pages 147-163
Abstract
This study is a critical discourse analysis of some western and Iranian newspaper headlines related to Iran’s nuclear program. Newspaper headlines serve as precursors to news reports and reveal the social, cultural, and political representations disseminated in a community at any time. Thus, comparing ...
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This study is a critical discourse analysis of some western and Iranian newspaper headlines related to Iran’s nuclear program. Newspaper headlines serve as precursors to news reports and reveal the social, cultural, and political representations disseminated in a community at any time. Thus, comparing newspaper headlines in two societies will bring into light interests and ideological intentions of the producers of those headlines. In this study 930 headlines, 460 headlines from two Iranian newspapers (Tehran Times and Iran Daily) and 470 headlines from three western newspapers (Washington Post, Fox News, and Haaretz), were analyzed for their vocabulary, topics, and referential devices. These features clearly indicated the hidden agenda or the ideological dimension underlying the construction of these headlines
Seyyed Mohammad Baqerzadeh Hosseini
Volume 1, Issue 1 , December 2017, , Pages 7-29
Abstract
This quasi-experimental study was an attempt to investigate possible contribution of literary plays as a medium of instruction to thedevelopment of pragmatic awareness through either explicit or implicit mode of instruction. Eighty university students majoring inEnglish were assigned to four experimental ...
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This quasi-experimental study was an attempt to investigate possible contribution of literary plays as a medium of instruction to thedevelopment of pragmatic awareness through either explicit or implicit mode of instruction. Eighty university students majoring inEnglish were assigned to four experimental groups: two literary and two nonliterary groups. One literary group (Implicit Play) was exposed to typographically enhanced plays containing the three speech acts of apology, request, and refusal and the other (Explicit Play) received the same plus metapragmatic instruction on the speech acts. The nonliterary groups were presented with dialogs rich in the cases of the given acts; they also received enhanced input (Implicit Dialog) or input plus metapragmatic information (Explicit Dialog). Analyses of the four groups’ performance on MDCT pretest and posttest did not indicate any significant difference among the groups.
Mariam Biabani; Siros Izadpanah
Volume 1, Issue 2 , June 2018, , Pages 127-146
Abstract
One of the most significant current discussions in learning and teaching communicative methods, especially in informal and communicative language, is the teaching and learning of American slang. There is not any study about the relationship between Kolb’s Learning Model and Learning American slang ...
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One of the most significant current discussions in learning and teaching communicative methods, especially in informal and communicative language, is the teaching and learning of American slang. There is not any study about the relationship between Kolb’s Learning Model and Learning American slang among Iranian EFL students. In this study sixty three EFL students were selected. The 63 participants took the Kolb’s (2006) Learning Style Inventory questionnaire, and then the Slang Test. The test and the questionnaire answered by the participants were scored. Then the data were analyzed using the descriptive statistics, correlation, regression and t-test. The outcomes of the study indicated that the Abstract Conceptualization (AC)/ being theorist, followed by the Active Experimentation (AE)/ being active, are the most dominant teaching and learning styles among the students. The outcomes of the correlation illustrated a significant and high positive correlation between the Kolb’s (2005) teaching and learning model and teaching and learning slang. The study demonstrated the highest correlation between the experiential teaching and learning style (Concrete Experience (CE)/ being pragmatic) and the teaching and learning slang. The findings of this study may be useful for all persons who are concerned with language teaching and learning.
Davood Borzabadi Farahani1; Shima Babapour
Volume 1, Issue 2 , June 2018, , Pages 31-73
Abstract
Recent research suggests that critical thinking is not typically an intrinsic part of instruction at any level. Students come without any training in it, while faculties tend to take it for granted as an automatic by-product of their teaching. Yet without critical thinking systematically designed into ...
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Recent research suggests that critical thinking is not typically an intrinsic part of instruction at any level. Students come without any training in it, while faculties tend to take it for granted as an automatic by-product of their teaching. Yet without critical thinking systematically designed into instruction, learning is transitory and superficial. Therefore, the purpose of the present study is to investigate the impacts of teaching critical thinking skills on the development of the reading and writing abilities of Iranian EFL learners, in line with other studies confirming the positive relationship between critical thinking and language skills. The treatment consisted of 18 instructional sessions of 20 minutes on critical thinking. The participants of the study were 50 male and female students with pre-advanced proficiency level. The students in the experimental group were taught critical thinking skills beside other materials while the students in the control group did not have critical thinking instruction. The data were analyzed using several independent t-tests which were administered across pre-test and post-test scores. The results indicated that critical thinking led to students' significant improvement in reading and writing abilities in the experimental group. The results have implications for teachers, institutes and material designers.
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